It's 2 a.m., and the dorm light is still on. You stare at a blank Word document, the cursor blinking as if mocking your dried-up inspiration. Your advisor says "the questionnaire must be designed scientifically" — but what does scientific even mean? The literature talks about "reliability and validity" — but how do you guarantee them? Don't panic. Questionnaire design for social practice projects and graduation theses is the stumbling block that trips up countless college students.
The good news is: in 2026, you no longer have to design a questionnaire from scratch. Today I've put together 20 of the latest 2026 questionnaire templates for college social practice and graduation theses, covering the hottest research topics of the moment. More importantly, I'll show you how to use the TLSUN survey system to turn these templates from "usable" into "effective" — and from "completed" into "valid data".
2026 College Social Practice Questionnaire Templates (5 Sets)
In 2026, the focus of social practice has quietly shifted: AI's impact on daily life, the digitalization of rural revitalization, and the new consumption habits of Generation Z... Here are practical templates built around these hot topics.
Template 1: Survey on College Students' Willingness to Start Businesses in Their Hometowns Under the Rural Revitalization Strategy
Applicable scenario: the "Three Trips to the Countryside" social practice program, rural development research Core dimensions: policy awareness, entrepreneurial intention, support needs, obstacles
Part 1: Basic Information
Your place of origin: A. First-tier city B. Provincial capital C. Prefecture-level city D. County seat / township E. Rural area
How well do you understand the "Rural Revitalization Strategy"? A. Very well B. Fairly well C. Somewhat D. Not very well E. Not at all
Part 2: Entrepreneurial Intention
Do you plan to return to your hometown to start a business? A. I already have a clear plan B. I have the idea but no plan yet C. It depends D. No plan
If you were to start a business in your hometown, what would attract you most? (multiple choice) A. Attachment to my hometown / giving back to my community B. Large potential in the rural market C. Strong policy support D. Low cost of living / less pressure E. Family resources I can draw on F. Other
Part 3: Obstacles
What do you think is the biggest challenge in starting a business back home? (multiple choice, select up to 3) A. Lack of funds / difficulty financing B. Lack of entrepreneurial experience C. Asymmetric market information D. Inadequate infrastructure E. Difficulty recruiting talent / building a team F. Family doesn't support it G. Hard to access policies in practice H. Other
TLSUN tip: Set quota controls for this survey — in "Quota Management", set target numbers by the "place of origin" field to ensure a reasonable proportion of respondents from different origins and avoid sample bias.
Template 2: Survey on the Current Use of AIGC Tools (Such as ChatGPT) in College Students' Learning
Applicable scenario: digital literacy research, educational technology research Core dimensions: usage frequency, application scenarios, effectiveness, ethical awareness
Which AIGC tools have you used to support your studies? (multiple choice) A. Text generation (ChatGPT, ERNIE Bot, Kimi, etc.) B. Image generation (Midjourney, Stable Diffusion, DALL-E, etc.) C. Code assistance (GitHub Copilot, CodeGeeX, etc.) D. Literature analysis (Elicit, Scite, etc.) E. Never used any (skip to Question 8)
What are your main scenarios for using AIGC tools? (multiple choice) A. Collecting and organizing materials B. Assistance with paper writing C. Writing and debugging code D. Foreign-language translation and polishing E. Creative inspiration F. Completing assignments (full-text generation)
How do you view the academic ethics of using AIGC to complete assignments? A. Completely unacceptable — it is academic misconduct B. Acceptable as an aid, but not for direct submission C. Depends on the instructor's rules; if not prohibited, it is fine D. Doesn't matter, as long as the assignment gets done
TLSUN tip: Does your survey have skip logic (respondents who have never used the tools skip later usage-scenario questions)? TLSUN's logic-skip feature supports multi-condition combined skips — just drag and drop in the backend to achieve precise path control.
Template 3: Research on Generation Z Consumers' "Reverse Consumption" Behavior
Applicable scenario: consumer psychology research, marketing research Core dimensions: consumption attitudes, brand attitudes, purchase decision factors
What is your attitude toward "reverse consumption" (pursuing value for money, rejecting brand premiums, being rational and practical)? A. Completely agree — that is exactly me B. Mostly agree C. Neutral D. Mostly disagree E. Completely disagree
When buying a product, which three factors matter most to you? (ranking question) A. Price B. Quality C. Brand awareness D. Design / appearance E. After-sales service F. Social recommendations G. Eco-friendliness / sustainability H. China-chic elements
Do you ever buy things you don't actually need because of "influencer recommendations"? A. Often B. Occasionally C. Rarely D. Never
What is your overall impression of "domestic brands"? A. Quality has surpassed international brands B. Good value for money, worth buying C. Still room for improvement D. Don't really trust them; still prefer international brands
Template 4: Survey on College Students' "Special Forces-Style Travel" Experience and Satisfaction
Applicable scenario: tourism management research, youth culture research Core dimensions: travel behavior characteristics, motivation analysis, satisfaction evaluation
Have you ever taken "special forces-style travel" (high-intensity, short-duration, multi-attraction trips on weekends or holidays)? A. Yes, multiple times B. Yes, 1–2 times C. No, but I would like to try D. No, and I don't want to
What are your main reasons for choosing "special forces-style travel"? (multiple choice) A. Limited time — I can only travel on weekends B. Limited budget — I want to see more for less money C. Seeking excitement and challenge D. Following the trend / sharing on social media E. Relieving study pressure
What is your biggest takeaway from "special forces-style travel"? A. Very fulfilling, gained a lot B. Okay, but a bit tiring C. Just average, not as good as in-depth travel D. Terrible — never again
Will you choose this style of travel again in the future? A. Definitely B. Probably C. Not sure D. Probably not E. Definitely not
Template 5: Research on the Relationship Between College Students' Digital Literacy and Online Learning Outcomes
Applicable scenario: educational research, digital divide research Core dimensions: digital device use, information retrieval ability, online learning experience
How much time do you spend on electronic devices (phone / computer / tablet) per day on average? A. Less than 2 hours B. 2–4 hours C. 4–6 hours D. 6–8 hours E. More than 8 hours
Rate yourself on the following abilities (1–5 points, 5 being the highest): the ability to quickly retrieve needed information, the ability to judge the authenticity of online information, the ability to use professional software / tools, the ability to collaborate and communicate online.
What do you think is the most important factor affecting online learning outcomes? (single choice) A. Network / device conditions B. Self-directed learning ability C. Course content design D. Instructor interaction and guidance E. Peer learning atmosphere F. Other
2026 Undergraduate Graduation Thesis Questionnaire Templates (5 Sets)
Questionnaire design for a graduation thesis demands more than social practice — you need to consider the measurability of variables, the reliability and validity of scales, and the feasibility of statistical analysis.
Template 6: The Impact of Short-Video Platform Algorithmic Recommendations on College Students' Consumption Behavior
Applicable disciplines: journalism and communication, marketing, psychology Core scales: algorithm perception, impulse buying, purchase decision
Suggested questionnaire structure:
- Part 1 (short-video usage habits): time spent, main platforms, types of content followed;
- Part 2 (perception of algorithmic recommendations, 5-point Likert scale): I feel the recommended content knows my preferences very well / I often see things I didn't plan to buy because of recommendations / I feel the recommended content matches my actual interests closely;
- Part 3 (impulse buying tendency, established scale): I often buy impulsively because of video recommendations / When I see everyone else buying something, I am easily tempted / I sometimes regret purchases afterward;
- Part 4 (rationality of purchase decisions): I compare prices across platforms before buying / I check user reviews before deciding / I am not easily swayed by marketing talk.
Data analysis suggestion: Use correlation analysis and regression analysis to explore the predictive effect of "algorithmic recommendation perception" on "impulse buying".
Template 7: Research on Barriers to Older Adults' Use of Smart Technology from the Perspective of the Digital Divide
Applicable disciplines: sociology, public administration, gerontology Core variables: usage barriers, intergenerational support, willingness to embrace digital inclusion
Suggested questionnaire structure:
- Part 1 (basic information): age, living arrangements, education level;
- Part 2 (current use of smart technology): Which functions do you use? (socializing / payments / healthcare / travel), frequency of use, whom you turn to for help when facing difficulties;
- Part 3 (barrier factors, 5-point scale): physical barriers (poor eyesight, difficulty operating devices, can't remember the steps), psychological barriers (afraid of making mistakes, afraid of being scammed, feeling they can't learn), technical barriers (interfaces too complex, cumbersome procedures);
- Part 4 (intergenerational and social support): Do your children proactively teach you how to use these technologies? Does the community offer relevant training? Can you get timely help when you encounter problems?
Template 8: The Impact of Corporate ESG Performance on Consumer Purchase Intention
Applicable disciplines: business administration, marketing, finance Core variables: ESG awareness, corporate trust, purchase intention
Suggested questionnaire structure:
- Part 1 (ESG awareness): Do you understand the concept of ESG (Environmental, Social, and Governance)? Do you pay attention to a company's environmental / social-responsibility performance when buying products?
- Part 2 (ESG perception evaluation, scenario-based experimental design): You can design A/B questionnaire groups that present descriptions of companies with good vs. poor ESG performance to measure differences in participants' attitudes;
- Part 3 (corporate trust scale): I believe this company is trustworthy / I feel this company considers the interests of consumers / I believe this company's products are reliable;
- Part 4 (purchase intention): I am willing to buy this company's products / I would recommend them to friends / I am willing to pay a higher price.
TLSUN tip: This kind of experimental research requires random assignment. TLSUN's randomized experiment question-group feature automatically assigns respondents to different questionnaire versions at random, ensuring the scientific rigor of your experimental design.
Template 9: The Impact of Online Learning Platform User Experience on Learning Continuance
Applicable disciplines: educational technology, information management, psychology Core variables: system quality, information quality, service quality, satisfaction, continuance intention
Suggested questionnaire structure: Adopt a mature Technology Acceptance Model (TAM) or Information Systems Success Model:
| Dimension | Example item |
|---|---|
| Perceived usefulness | This platform is helpful to my learning |
| Perceived ease of use | The platform is easy to operate and quick to pick up |
| Content quality | Course content is professional and updated in a timely manner |
| Interactivity | I can interact effectively with instructors and classmates |
| Satisfaction | I am overall satisfied with this platform |
| Continuance intention | I will continue using this platform for learning |
Template 10: Survey on College Students' Perception of "Involution" and Mental Health
Applicable disciplines: psychology, sociology, education Core variables: perception of involution, anxiety level, coping styles
Suggested questionnaire structure:
- Part 1 (perception of involution scale, self-developed or adapted): I feel the classmates around me are all extremely hardworking / If I don't work hard, I will be left behind / A lot of effort is actually unproductive competition / I want to stop, but I don't dare to;
- Part 2 (anxiety self-assessment, simplified SAS or self-developed): Over the past two weeks, I have felt tense and anxious / I sleep poorly because of study pressure / I feel lost about the future;
- Part 3 (coping styles): I will study even harder / I will adjust my mindset and avoid blind comparison / I will seek help from family / friends / I will relax through entertainment / exercise.
More Than Templates: Why You Need the TLSUN Survey System
Templates solve the question of "what to ask", but "how to ask", "how to collect", and "how to analyze" matter just as much. As a professional platform that has served national-level large-scale research projects for institutions such as the Chinese Academy of Social Sciences, the Chinese Academy of Sciences, and Peking University, the TLSUN survey system provides full support:
- 1. One-click import, instant generation: TLSUN supports batch import of questionnaire templates. Simply organize your template in the required format, and the system automatically generates a professional online questionnaire, auto-detecting question types (single choice, multiple choice, scale, ranking) with no manual setup.
- 2. Complex logic, handled with ease: Graduation thesis questionnaires often need complex skip logic. In TLSUN, you simply set conditional skips; the system also supports random question ordering and random option arrangement to avoid order bias.
- 3. Automatic data quality control: Completion-time monitoring (responses under 2 minutes can be flagged as invalid), trap questions (e.g., "For this question, please select B"), and IP address and device de-duplication to prevent one person from filling it out multiple times.
- 4. Professional analysis, generated in one click: Once data is collected, generate cross-tabulation reports and visual charts directly, and export to SPSS format for deep analysis in statistical software.
- 5. Free to use, student-friendly: For college students, TLSUN offers a free basic edition that meets most graduation thesis and social practice questionnaire needs; for advanced features (such as quota control and experiment grouping), student pricing is extremely friendly.
From Questionnaire to Thesis: A Complete Step-by-Step Guide
- Step 1: Choose your topic and adapt the template. Pick the template closest to your research topic from the list above, fine-tune the questions based on your specific research questions, and keep the core dimensions to ensure follow-up analysis is feasible.
- Step 2: Build the questionnaire in TLSUN. Log in to the TLSUN survey system, select "New Questionnaire" → "Enter Page Title" → "Add Multiple Questions", paste your adjusted questionnaire content, and the system generates it automatically.
- Step 3: Set up logic and appearance. Configure the necessary skip logic, choose a theme that suits an academic paper (a clean style is recommended), and turn on quality-control options (IP address, device de-duplication, etc.).
- Step 4: Distribute the questionnaire. Generate a QR code / link and share it via WeChat Moments, class group chats, and relevant forums. TLSUN supports filling out on WeChat with no app download, resulting in high response rates.
- Step 5: Collect and analyze data. After collecting enough samples, export the data, preview results with TLSUN's automatic reporting feature, and import into SPSS / Excel for in-depth analysis.
- Step 6: Write the thesis. Combine your analysis results with the literature and write your paper. Don't forget to note in the "Research Methods" section that you used the TLSUN survey system as your data collection tool.
A Final Word
Designing a questionnaire is hard, and collecting data is harder. As someone who has been through it, I know that behind every questionnaire lies countless sleepless nights, the awkwardness of asking people everywhere to fill it out, and the anxiety over data analysis results. TLSUN has been deeply rooted in the research field for years, and we understand researchers' pain points best. Whether you are an undergraduate doing social practice or a graduating student writing a thesis, we hope to use professional tools to make your research journey smoother.
In 2026, let TLSUN accompany you from questionnaire to thesis, from data to conclusion, so you can graduate with ease and pass with confidence. To get the complete Word version of all 20 questionnaire templates, follow the official WeChat account "TLSUN Technology" and reply "2026 templates"; to try the system right away, contact us to activate it.